Radio feature on Audio Branding

BBC Radio 4 broadcast a feature on audio branding today, based around interviews with three of the speakers — Dan Jackson, Martyn Ware and Alasdair Scott — at the event I chaired last week. For the next week (until 9 March) you can hear the feature via this page, then it will move to this page until 16 March. Here’s a direct link to the Realmedia file (11mins 40secs).
The event turned out to be a lot of fun, as well as being informative. My notes are inevitably patchy, and probably not worth publishing, but a report of the event should appear on the NMK site at some point. [Update, 8 May 02005: here’s the report.]

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